Heytea Huizhou Aeno Mall: A Fusion of Time, Space, and Tea Culture

Uno Chan's Award-Winning Design Reinterprets Traditional Tea Culture in a Modern Context

Heytea, a renowned national chain milk tea brand, is known for its emphasis on unique design in each of its stores. Uno Chan's design for the Heytea store in Huizhou Aeno Mall is no exception. The design takes the encounter between time and space as its theme, using galvanized sheet as the main material to build a dreamlike tunnel of time and space. The design outlines smooth lines with modern abstract meaning, presenting an interlacing of time and space.

The design's unique properties lie in its clever use of the original style of material selection. The galvanized sheet, with its variable texture, enriches the visual level, avoiding the monotony brought by a single color. The strong metal texture also lays a heavy modern industrial style for the overall building, consistent with the simplicity and elegance advocated by the Heytea brand.

The project covers a total of 250 square meters. The design process started in January 2019 in Huizhou and finished in June 2019. Throughout the project, the design concept fused old and new elements, creating a visual effect that is both ancient and modern. The architectural style is cold and clear, elegant and atmospheric, promoting the taste of a fashion milk tea shop to the level of an art teahouse.

One of the challenges faced in this design was to neutralize the too rigid visual effect of material selection and modeling design. To overcome this, the designer displayed a row of clusters of reeds in the floor-to-ceiling window. The galvanized sheet above the reeds was cut into the shape of the reeds, forming a strong visual conflict between the strong material and soft modeling.

The modern style of the whole space is infused with a touch of retro beauty. The designer set his sights on the classical arched lines abandoned by the modernist movement, finding a new entry point of classical and modern. This sophisticated and profound architectural language expands the historical and cultural value of the brand.

Heytea Huizhou Aeno Mall is a testament to Uno Chan's innovative design approach. The design not only presents the theme of "encounter space-time" but also creates a completely different milk tea brand that grabs people's attention. The design was awarded Silver in A' Interior Space, Retail and Exhibition Design Award in 2020, a testament to its outstanding expertise and innovation.